Social media is widely used by businesses as a global marketing tool. When using Facebook, TikTok, and Instagram, you can reach thousands of people. The platforms are also free to use, and you can have brilliant interactions with your customers. However, despite its popularity, it is surprising how many businesses regularly make social media faux-pas. In this article, we look at 5 examples of epic social media fails, and what you can learn from them!
Every day, millions of people search Google for their company name. It’s a natural thing to do: You want to see your reputation online, how you appear on the search engine results page (SERP), and if all that work from your digital marketing efforts is really working. Unfortunately, not all is as it seems.